Blog
Notes for Filipino builders.
Plain-English guides on pitching, registering, pricing, finding customers and launching. Facts checked, numbers hedged, no fluff.
A launch checklist for Filipino app makers
The App Store and Google Play basics nobody tells you in one place. Accounts, testers, privacy policy, screenshots, review, and what to do on launch week.
How to get useful feedback on your pitch (and how to give it)
"Ganda!" is kind but useless. How to ask questions that get honest answers, what to do with criticism, and how to leave feedback a founder can actually use.
Pricing and margin for small Filipino businesses
Stop copying the stall next door. How to find your real cost per unit, set a floor and a ceiling, and check the price against a real week.
Finding your first 10 customers without ads
You do not need a following to make your first sales. You need twenty names, a direct message, and the nerve to ask for money. A Philippine playbook.
Registering your business in the Philippines: a plain map
DTI for the name, city hall for the permit, BIR for the tax. What each office does, the order that matters, and what to ask for so you do not pay twice.
How to pitch your business in 45 seconds
A four-part script you can fill in tonight and say out loud tomorrow. The problem, your solution, who buys it, and the ask.
Community
Build with us.
Filipino founders, developers and designers trading pitch feedback, beta testers, first users and co-founder intros. Free to join.